Rebranding & REDESIGN

We were thrilled to announce the rebranding of Baltimore Bride to Baltimore Weddings to better reflect the content we were already producing. Our new name was a reflection of our commitment to inclusivity and celebration of love in all its beautiful forms. A concurrent redesign amplified the impact of our name change, breathing new life into our visual presence. This presented me with an opportunity to craft a modern, relevant design that better reflected our publication, resonating with our target demographic. Conducting this redesign alongside a name change ensured that our new brand image was consistent and impactful from the outset. It allowed me to seamlessly integrate our revised identity into all aspects, from digital platforms to physical spaces, presenting a unified and compelling narrative to our audience.